ADC YOUNG ONES
AWARD WINNER
DETEX
2023
DESIGN STRATEGY
Detex is an AI-driven concept designed for dating apps, scanning and reporting offensive messages while flagging profiles that receive multiple reports.
ABOUT
ROLE
Motion Graphics, Storytelling, Character Design, User Strategy
TEAM
Ieniyah Green, Angelo Torres
TIME
2 months
PROBLEM
Women on dating apps are especially vulnerable to harassment, making dating feel unsafe and uncomfortable.
SOLUTION
Detex reports offensive messages, tagging problematic profiles to warn and promote social awareness among users.
USER GUIDE
CHARACTER DESIGN
Detex is a soft, rounded character, inspired by the shape of a text bubble.
DETEX LEVELS
Detex’s mood becomes increasingly angry as the number of reports on a user’s profile rises.
AWARDS & RECOGNITION
03
2024
CT&D SCHOLARSHIP AWARD
Artificial Intelligence
2024
YOUNG ONES ADC AWARDS, MERIT
Design for Good
2024
YOUNG ONES ADC AWARDS, MERIT
TAKEAWAY
We successfully developed a solution to address harassment in online dating. Women can now feel reassured, knowing their concerns are being acknowledged, with their online guardian standing by them in any situation.
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